R&D

The shoe is there… It exists… It can be seen and can be tried. However R & D is just a projection of a future that doesn’t exist at the moment. It isn’t there, it can’t be seen, nor tried.

Robert A. Frosch
Today,“creating intellectual capital” is much more important then creating financial capital. We are aware of this reality. Since our first day in business, we have been investing in R&D and searching for new products and production models.

It is not a coincidence that we produced many “firsts” in Turkey. All of our products are the result of this approach.